Thursday, January 24, 2008

Tips on Generating Traffic to your website

Today in this globalized world, when every one uses search engine to find information, to buy or sell products or services, it is more difficult to get high rankings on search engines. Now it is more difficult as now the war of search engines have started. Today there are two major search engines Google & Yahoo, both have different strategies and webmasters necessarily have to follow these strategies. Due to different strategies it is not necessary that you will be listed in both the search engines on same positions. Google covers nearly 75%-80% of search market & Yahoo Covers 15%-20% of search market. So if your website is listed in Google & not in Yahoo then you will be listed on 15%-20% of search market.

But you can't sit & think like this that " my website is getting high ranking in google and i cover nearly 80% of market", this is not a good business thought, you will always try to make it 100% and then only you will get 50%-60% of market. Always try to make your website visible in all search engines so that if any body goes at any searh engine & search for something then you will be listed.

Gatesix Technologies has completed 10 years in the field of Internet Marketing serving websites with strategies so that they can get higher ranking in search engines. Gatesix technologies follow some tips which helps your website for making visibility in the search engines.

Below are few tips :-

1) Always try to concentrate on your words,the actual selling is done only by words people believe more in words which you tell to them.

2) Don't make your website with heavy flash files, searh engines does'nt like it.

3) Alway try to tell your visitor that what exactly you want them to do at your website.

4) Always try to focus on what your visitor desires, not on what you want.

5) Always use your ad copy small, use short sentences or sentence fragments in the body of your ad.

6) Always give importance to all your important keywords in your ad. Make your ad bold, underline & you can use some color to highlighten your important words.

7) Always answers your clients in 24 hrs. This will create trust on your clients, they think that you have care of your client.

8) Try to include testimonials in your ad copy. this will create actual proof of people's who uses your products & services.

9) Make the headline of your ad cachy to get attention of your visitor. Try to give some free offers in your headline.

10) Get your site certified by a net certification company and publish the seal in your homepage (i.e. Reviewed by Trust-e). This will help people trust you and your company.

If you are frustrate by waiting visitors, then call Gatesix Hospitality at (877) GATESIX for hotel web site design & hotel internet marketing service specialist.

Tuesday, January 22, 2008

Online Hotel Reservation Engine

Today Hospitality Industry have a very large market in USA. Nearly all hotels in the US becomes online and they try to provide each and every information realted to their hotels online. When people go and search over the internet for hotels near the attractions they are looking for and then easily navigate to any hotel which suits there liking and find there they can find the information about the hotel.

The main feature of a hotel website is Online Hotel Reservation Engine. The
Online Hotel Reservation Engine facilitates user to make reservation from the hotel website. Actually a Online Hotel Reservation Engine is an online software which helps you to make reservation without going to a third party reservation portal like travelocity.com and hotels.com.

Online Hotel Reservation Engine also helps you in such a way, that if a user comes to your website and likes your services then naturally he would like to make a reservation in your hotel. Primarily they can use phone for getting their room booked, but if there is no phone facility available to the user at that time and if they are very far from your hotel, then the thing which will happen is that your prospect visitor will might look for another website as there is no other facility provided by you on yours. In this situation an Online Hotel Reservation Engine will helps you to retain that visitor. A
Online Hotel Reservation Engine helps user to make online room reservation and this also helps you to generate leads online.

So, now as you know that how an Online Hotel Reservation Engine will make an importance to your website over the Internet. We at Gatesix, Inc provides a
Online Hotel Reservation Engine named as "gRes".

"Gres" is crafted for the hoteliers and it is based on the strategic knowledge of the hotel business with a passionate commitment to the excellence in hospitality services.

Gatesix Hospitality provides many features in its Online Hotel Reservation Engine. To have a secure online control of your Inventory, get an integrated online reservation engine. Increase your bookings and get more faith and credibility of users for your hotel website.

Google Position 6 Penalty

During the last few weeks, some webmasters noticed that rankings that have held for a long time, often at #1, were knocked down begun to #6. However, there are always ranking shifts, so zeroing in on exactly this one thing can be difficult.

The problem affected well established websites with a long history. The dropped web pages had long time rankings for popular search terms, usually on position 1.

Main Signs of Google Position # 6 Penalty

1. Well established site with a long history.

2. Long time good rankings for a big search term - usually #1

3. Other searches that returned the same url at #1 may also be sent to #6, but not all of them

4. Some reports of a #2 result going to #6.

Why Google done this?

It is not exactly clear yet which factors cause that ranking drop in Google's results. There are two theories:

1. Google now considers usage data when calculating the rankings.

2. Google now has a better understanding of word and phrase relationships.

If different usage data is the reason for the change then web pages with a higher click-through rate would get higher positions. However, some webmasters reported that even web pages with high click through rates have been downranked.

The penalty also seems to affect web pages that are listed with an appealing title and a description that is very relevant to the search term so it might be that the click-rate is not taken into account.

We think that it's more likely that the word and phrase relationships are the reason for the ranking drops. It seems that web pages with too many inbound links using exactly the searched keyword as the anchor text were affected by the filter.


If the link to a special web page always uses exactly the same anchor text then the word variety is probably extremely low compared to the competing websites in the top results. That indicates a manipulation of the anchor texts and Google applies the filter.

How we can avoid that filter?

When you build links to your website, make sure that you use different but related keywords for the links to your site. If you overuse the same link text, Google might discover a manipulation.

Hotel Internet Marketing Hotel Website Design by Gatesix Inc

Saturday, October 20, 2007

Role of SEO in Internet Marketing

Today search engines play a great role in providing information about every thing, whether you want information about any latest movies, songs, foods, hotels, any specific services every thing is provided by search engines.
But there is one question arises which information is helpful to user & which is not? This question is very common between the users who uses search engines for finding services & other information, because in this corporate world every one wants that, their services will reach to the users & there is lot of competition for this & the result of this war of corporate world is suffered by the users.


So what should be the solution for providing right information to users. Yes now this is the right question. The popular search engines follows some strategies & the websites who follow these strategies will listed in search engine result pages. The strategy of search engines are very simple, the search engines says that, the websites are content rich & the content will be well presented. The search engines hates the flashy & heavy images.

Now the another question arises, how the websites are designed & developed according to search engines ? This is again a good question. To develop & designed websites according to search engines somebody have to do deep research of search engines. But who will do this, a designer, a developer or someone specialist in search engines. Yes a specialist, a specialist who know all about search engines will optimize websites according to the search engines. From here the role of SEO (Search Engine Optimizer) comes who will do search engine optimization for your websites.

A SEO assist in designing & developing the websites according to search engines. But the work of SEO is not ends here, a SEO has total responsibility to promote the website, so that more people can reach to websites & use the services, products & information. The SEO community is related to marketing industry, that's why it brings more focus on to the end-user. Due to this marketing background SEO's enables to find the targeted audience.

But how to find an effective SEO expert, who will bring you in front of their corporate world. All are proving that they are best, but the best is one who gave results. GateSix Technologies is search engine specialist which offers SEO services of web site to build up your corporate identity, increasing your product presence across the world and make to stay ahead of your competition. If you are looking for leadership status or maintaining your leadership status, GateSix is the right choice for your search as a Website Optimization Company Our SEO expertise helps to strategically improve your search engine placement with desired keywords by using innovative and widely accepted search engine optimization technique and implement search engine marketing campaign to have the top ranking among your competitors.

So why are you standing behind in the crowd, & waiting for your turn, just try our services, we are sure that your website will listed in the top of the search engines.


Hotel Internet Marketing by Gatesix

Tuesday, July 31, 2007

Effective Internet Marketing Process

Search Engine Optimization (S E O) is the most modern technique to promote any business or individual globally via Internet. By using SEO technique it becomes easy to popularize the particular products of services being offered.

Today information technology is playing a major role in promoting business faster and effectively. People are now dependent on Internet for finding any sort of products or services. For example if someone needs "hotel website design" he will just enter the keyword on famous search engines. He gets the results in lakhs. Usually the user browses only first or the second page. GateSix SEO Services helps the website to get listed in top rankings to achieve high network traffic. This procedure helps to generate the business very effectively between the buyer and supplier irrespective of the distance between them.

Making your products or services most searchable and providing you the top ranking in major search engines is called Search Engine Marketing (SEM).

Benefits To Search Engine Optimization
After promoting your website in major search engine you will gain :-
1)Top Ten Ranking with Most Searchable Terms
2)Keywords – Which will be your products or services
3)Buyers/ Visitors Around the Globe
4)Business Popularity worldwide
5)Huge Traffic on Your Website
6)Online Promotion of Your Products/ Services/ Company
7)Global Business Leads
And more...

Among 85% to 90% of all website traffic comes from the search engines and directories, however your site is listed in the search engines won't mean that your customers can find it. But only search engine optimization and ranking strategies that are designed to give the engines what they want and need in order to find your site among your competitors and other sites related to your category

GateSix Technologies proved themselves in Effective Internet Marketing process. They provides good ranking for their clients.

Contact Gatesix for Effective Internet Marketing at sales@gatesix.com or call at 623-572-7725